Burgerfuel Wins Customer Satisfaction Award
BurgerFuel last night won at the 3rd annual Roy Morgan Customer Satisfaction Awards held at a gala dinner in Auckland.
Throughout 2013, Roy Morgan Research surveyed consumers across New Zealand and based on their responses, each month the Quick Service Restaurant with the highest proportion of satisfied customers was awarded. BurgerFuel took out the title for all 12 months in 2013, soaring past 12 other competitors in the category, landing the brand the Customer Satisfaction Award for the year.
General Manager of BurgerFuel Australasia, Crag Notman comments: At BurgerFuel, we aim not only to serve the very best, freshly built gourmet burgers, but to make sure our customer service experience is nothing short of amazing. This award is a true testament to the hard work of our franchisees, and the managers and staff that work in their restaurants across New Zealand. We’re very proud to have won the award in all 12 months of last year.
Notman goes on to say: “At BurgerFuel we’ll never stop investing in our staff and the BurgerFuel culture. We run an internal staff program called Bite Club which we use to engage and support all of our people right across the BurgerFuel network, as well as offer opportunities for elevation. A key focus of the program is customer service and winning an award like this is award shows us that this investment is paying off.