BurgerFuel

Here's to 2024

Posted by BurgerFuel

you’ve been a ride!

NZ, it's time to kick back, relax, and get ready to take on summer. But before we wrap, let’s remember the epic moments, the big wins, and of course, the burgers that got us through it all. Cheers to the journey & here’s to the next chapter!

This year, New Zealand’s burger game was on fire, with the American Muscle Single, Bacon BBQ Roadster, and the Bacon Backfire take the burger crowns as the ultimate burger squad. We’ve enjoyed 365 days of NZ Beef, free-range chicken, and enough BurgerFuel Aioli to make your taste buds do a happy dance.

We switched things up with Oat Thickshakes (because, why not?) and teamed up with our close mates at Shake Out for the limited-edition Cheesy Spuds. We cranked up the BBQ vibes with The Iron Rebel, went full-on gourmet with Al Brown for the Mustang Deli, showed some love to our plant-powered pals with Shroom Shroom and the Ranch Wrangler, and cruised into summer with The Rodfather. It’s been a tasty, saucy ride!

We pride ourselves on Customer Experience and our in store staff culture, we even shut our doors in December so all BurgerFuel staff could have some time to celebrate the year that was.

Below are a snapshot of our favourite reviews – shout out to both the reviewer and reviewee.

We went in for dinner tonight and it was so busy. But wow the team were amazing and the manager still went out of his way to help us. He also stopped to thank his team! This was amazing to see and what an awesome team on tonight! Absolute high five to them - outstanding service and as always great food! Well done Glenfield team! You nailed it BurgerFuel Glenfield

I am a regular at BurgerFuel and appreciate the brother darts and his mahi he does. Yum burgers amazing service and real informative. Had really good experiences which reflects price  
– BurgerFuel Whanganui

The girl in store Monday gave amazing service. She was quick, attentive, smiled and genuinely showed interest. My wife and I watched her dealing with the customers and she always exceeded expectation for a customer. We always love BF BurgerFuel Bush Inn

Dam I am impressed today. I’ve tried the new place around the corner a couple times lately and been so disappointed. Thought I’d give old trusty a go. Chips superb. Burger so good and so quick. Under 5 mins. – BurgerFuel Porirua

Every year BurgerFuel HQ host the Purple Carpet Awards, a time to showcase the years highest achievers. The prestigious award is Store of the Year, which went to BurgerFuel Cambridge.

In July 2024, Whanganui hopped on board the BurgerFuel train as store number 61. Franchisees Joe and Ange proudly took on the purple flag, waving it high and mighty in the Manawatū-Whanganui region ever since. And that’s not all, we’ve had some fresh faces join the BurgerFuel fam – we welcome Mikey as the new franchisee of BurgerFuel Invercargill, Warren joins BurgerFuel Timaru and Sid and Karam are the proud new owners of BurgerFuel Ferrymead. Fun fact: all four started off as crew members and now they’ve got the keys to their very own BurgerFuel kingdoms. Talk about a glow-up!


Throughout the year we celebrate the other things we're into. Whether it be music, street art, or anything and everything to do with cars, we'll be there with burger bells on.

Creative, Sweet kept on being creative and hosted their annual Table Talkers event, BurgerFuel Whanganui got dipped in purple with their very own store mural, and Extra Dipping Sauce launched, interviewing some of NZ’s top creatives through a new podcast series.

 

Radio BurgerFuel turned 12, and like any pre-teen they wanted to ‘mature’ so got a brand-new look and feel. We fed the artists and fans at this years revitalised AMA’s, hosted Battle of the Bands at HQ...PLUS we launched ‘Burgers 'n Beats’ an intimate, acoustic take on Tiny Desk, BurgerFuel style.

The purple fleet rocked up to this year’s Beach Hop, Takapuna Rocks and  BurgerFuel Kapiti hosted Burgers ‘N Cars - an epic car meet right outside their doors. We even chauffeured a bridal party on their very special day, the bride and groom met at BurgerFuel, ahhh the love.  

YOU GET A HOOK UP, YOU GET A HOOK UP, YOU GET A HOOK UP

We turned 29, and to celebrate our birthday, we released the House of Horrors, where you slayed BurgerFuel monsters to score BurgerFuel Hook Ups. We gave away a $10k Winter Giveaway with JUCY and Theo Shakes and are currently offering up $10K Cash with The Rodfather Feed! If you're a VIB Club member your year was filled with exclusive hook ups, great giveaways and all the burger banter one could ask for. Sign up HERE and you'll enjoy the same perks throughout 2025!

THANKS FOR BEING YOU. STAY TUNED FOR 2025, IT'LL BE A BANGER